Mauricio Florez Morris, Ph.D.

Alcántara, Manuel y Santiago Mariani (editores) 2014. La Política va al Cine. Universidad del Pacifico. Perú. Asensio, Pedro. 2008. Marketing Municipal. Ediciones Díaz de Santos. España.

 

Bardach, Eugene. 2012. A Practical Guide for Policy Analysis: The Eightfold Path to More Effective Problem Solving, Los Angeles. Sage. Cuarta edición.

 

Birkland, Thomas. 2014. An Introduction to the Policy Process: Theories, Concepts and Models of Public Policy Making. Tercera Edición. Routledge, New York.

 

Hill, Michael. 2012. Public policy process. Routledge, New York. Sexta edición. Kotler, Philip y Eduardo L. Roberto. Marketing Social. 1992. Ediciones Díaz de Santos, SA Madrid, España.

 

Kraft, Michael E. y Scott R. Furlong. 2015. Public Policy. Politics, Analysis, and Alternatives. Quinta Edición. Sage Publications, Thousand Oaks, Inc.

 

Lee, Nancy y Philip Kotler. 2008. Marketing in the Public Sector: A Roadmap for Improved Performance. Prentice Hall, New Jersey.

 

Libby, Patricia. 2011. The Lobbying Strategy Handbook: 10 Steps to Advancing Any Cause Effectively. SAGE Publications, Inc. Thousand Oaks, California.

 

McCombs, Maxwell. 2014.Setting the Agenda: Mass Media and Public Opinion. Polity Press, Malden, MA. Segunda edición

 

McGann, James y otros. 2014. How Think Tanks Shape Social Development Policies. University of Pennsylvania Press. Philadelphia, Pennsylvania.

 

Pérez, Luis Alfonso. 2004. Marketing Social. Teoría y Práctica. Pearson Educación, México. Roth, Andre-Noel. 2002. Políticas Públicas, Formulación, Implementación y Evaluación. Ediciones Aurora. Colombia.

 

Selee, Andrew. 2013. What Should Think Tanks Do? A Strategic Guide to Policy Impact. Stanford University Press, Stanford California.

 

Sinema, Kyrsten. 2009. Unite and Conquer. How to build coalitions that win and last. Berret-Koehler Publishers, Inc. San Francisco.

 

Smith, Catherine. 2013. Writing Public Policy: A Practical Guide to Communicating in the Policy Making Process. Oxford University Press. Tercera edición.

 

Struyk, Raymond. 2015. Improving Think Tank Management: Practical Guidance for Think Tanks, Research Advocacy NGOs, and Their Funders. Results for Development Institute.

 

Thiel, Peter. 2015. De Cero a Uno. Ediciones 2000. España.

 

Vance, Stephanie. 2012. The Influence Game: 50 Insider Tactics from the Washington D.C. Lobbying World that Will Get You to Yes. John Wiley & Sons, Inc. New Jersey.